Welcome ..
This website is is exclusively about just one special website - Yours! .......

The Internet Is the most powerful Lead Generation and Follow Up Marketing Tool ever invented.

You only need two things to have a successful website. The first is highly qualified website visitors , and the second is a strong visitor-to-customer conversion. If you design and create your website without a deep understanding of the key elements of the identity of its visitors and who's being converted you will simply be wasting your money. Period!

So, now is the time to become aware of the strengths and the weaknesses of using the internet to project and promote your business.

The truths - and the myths.

The following are the critical facts of commercially successful website design, and to dismiss them is at your own commercial peril ...


Fact (1) - Your Focus must be on "Humanology" - not Technology!
Your website MUST NOT be about technology or the graphic arts. Technology has nothing to do with conversion, and unless a picture tells a story relevant to your marketing message it does nothing but hinder page download and cause irritation ....

Further - your website also provides you with the most highly targeted and precise advertising opportunity compared to any other advertising medium. And to be successful an advertisement must address just two things - the needs and the expectations of those to whom the advertising is directed - your Customers!

So your website's central focus MUST be about behaviour - your Customer's behaviour, their feelings, their expectations, and their needs!!

Fact (2) - Customers are Not Web-surfers!
Your website MUST NOT be just a website built to impress web-surfers!

Customers are NOT web surfers. Customers don't want entertainment. They DO want fast-delivered and no-nonsense quality information and the clear message that you're on their side. They want to know as quickly as possible that you understand their needs, and that you have the ability to fulfil those needs!

Fact (3) - Don't have Mistaken Goals!
Website design is rapidly becoming a template-driven automated industry. The majority of Designers are using cheap templates and over-the-counter amateur-focussed software to create standardised pre-packaged layout and pictures to which they then add content provided by you, the owner.

This allows websites to be visually impressive information tools using the lowest possible skill and production levels, and at absolutely minimal cost. Lowest costs which are often then not passed to you, the website owner.  Whether these sites are effective marketing tools - and the vast majority are not - is entirely a matter of luck.

We take the "luck" component out of the equation.

Our sites are designed by a Graduate Psychologist and are the result of intelligent and intended function, connection, and communication!

Fact (4) - Your Simply Efficient website will be a genuine professional marketing tool!
We do not create sites using templates. Your website will be individually designed and built to focus on YOUR needs and those of your Customers!!!!

Your site will be fast loading, and as technically simple as we can possibly make it. It will be this way because the degree of technical and structural complexity used to build a website is inversely proportional to its commercial success! The more complex, the less success ...

You're the expert when it comes to your products and services, as well as your Customers, and their needs. We're the experts in Customer communication and website design. It's our job to create CONNECTION to your Customers and to build you a path that directly addresses their needs.

So we work together with you to achieve an outcome which will be mutually rewarding for BOTH you and your Customers.

You provide the "what".. We provide the "how"!

Our single goal is to provide you with the most important and effective marketing and customer-connection and relations tool you'll ever own, and to help ensure the success of this goal we actively restrict the number of sites we build so that we can give your website, and your needs, our undivided attention!

Here's the evidence.

Fact (5) - Our Goal is to turn your Contacts into Loyal Customers!
Simply Efficient specialises in building connection with contacts to turn those contacts into Customers. Loyal Customers who are more than willing to actively seek trade with you - instead of having to be "sold" by you!

In tough times and good, the presence of a Loyal Customer Base can revolutionise the outcome of your business, with only small increases in Loyalty resulting in huge differences in your overall trade and business profitability!

Fact (6) - We take your Risk out of the Cost Equation!
Simply Efficient reaches out to your Customers - not your wallet.

The Financial Risk to You is ZERO!
  * You pay no deposit!
  * You pay no Progress Payments!
  * You pay NOTHING until your website is finished and active on the web - AND,
  * In the unlikely event that you do not like what you see, you keep your money, and we keep the website!

So, when you deal with us you're protected all the way by our absolutely unique "100% No-Cost Guarantee" which ensures that either you're delighted with your website or your costs are zero!

Every client. Every time. No exceptions!

 
  This website has been created to help you make success decisions - not failure ones - and it carries more than enough verifiable professional evidence to allow you to make informed and intelligent decisions about what you want - and don't want - in your future or existing e-commerce venture!

Decisions which will save you time, money, and focus ...



A Message from Roy Lee
BSc DipMT AIMS FRMSret
Managing Director
If you would like to chat live with
Roy just click on his photo

 
 
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